I have conducted a questionnaire, in order to find out more about the type of music videos that people like and what they specifically like about them. I will use these results to aid my understanding of what works in a music video and what my audience prefers when it comes to watching music videos. Here are all of the results...
So from this questionnaire, I found that the people in my target audience (15-30 years old) are interested in a range of music. However, a recurring element throughout the results from the different people is that most people thing that the song is rated above the music video and that they prefer a music video to have some sort of narrative. Some also state that they like to see a performance element within the music video, as it shows a different aspect of the artist/band and portrays a range of skills and the different side of them.
I will try to incorporate my audience's preferences into my music video, in order to appeal to my target audience. I will perhaps try to base the video around the lyrics of the song that I choose to use. This will ensure that I get the message of the song across in the music video. I will also make sure that the music video has both a narrative and a performance element to it, in order to convey two different sides to the band and what the song actually means.
Here is a video that I created, addressing my target audience and obtaining their opinions in relation to my questions.
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